This may come as a shock, but shooting content of a person or landscape vs being inside shooting interior design are VERY different. Creating photo and video of interior design of any kind is no easy feat. You have many things to worry about and take into consideration such as the lighting, windows, walls and where they angle off, how to show the detail without focusing in too much on one object... the list goes on.
Light bulbs have the ability to cause terrible shadows and color casts depending on the space you're in. Instead of relying on artificial light, I say start by turning off all the lights, literally all of them, and seeing what you can achieve with the natural light. If the space turns pitch black when you turn the lights off, you'll obviously have to use some artificial light, but again - use natural light whenever possible! The content throughout this blog was done with all-natural light, but they also had the design of the home helping them out... large windows, doors, etc.
Maintain Straight Lines
When shooting photo or video, be sure to maintain straight lines. This is especially important when shooting in areas with a lot of lines - windows going vertical, etc. Keep your verticals vertical and keep your horizontals horizontal. Using a tripod will help with this as it provides a steady, straight place to shoot from!
Overcast Days can be Better
This doesn't really apply to the content/imagery throughout this blog as they were practically outside based on the design of the home BUT overcast days can be better when you're in a more enclosed interior space. Although natural light is a great thing, harsh, really bright sunlight can create differing lights inside. Bright light will translate differently depending on where you are in the house and how it's shining in. Sometimes having the buffer of a few clouds makes for an easier day of shooting interior design.
Make Sure You Have Enough Room
Since you're creating content for interior design, you may be hesitant to move things around however, when shooting inside for interiors, space can be hard to come by. Actually, lack of space may be one of the biggest obstacles depending on the size of the space and layout of the furniture/decor/etc. Instead of swapping out your lens, try to make changes to your environment that you can easily re-configure. Feel free to move stuff, but make sure you can put it back and keep the same interior design integrity as before.
Invest in a Tripod
If creating interior design content is going to be your thing, then it's best if you invest in a tripod. Since these are standstill shots without people, the focus is on making sure everything looks straight and aligned, as mentioned above. A sure-fire way to make sure this happens is to spend a little money on a tripod. Not only will a tripod help you balance the camera and frame your shot, your photos and video will appear sharper and clearer as there's no movement. This also makes styling easier as you can get set up with the right angle then the interior designer can tweak things as the content creation progresses.
Do you have an interior space that you need content of for social media, your website or even email marketing? Does your interior space have a story to tell, you just need help telling it?
You've come to the right place! Not only does the Fusion Photography/Lisa Staff Photography team create the content to tell your story, we also have built a great team via Sprout Connectors of digital nomads who can create a whole strategy for you around the content created. To learn more about collaborating with us and getting your story out there, click below!
Sidenote: shout-out to Lisa for the amazing pics and Kelly Caron for the expert interior design. How amazing is this space??